【130529】what's the future of Startrek after"Into Darkness?

That makes it a less valuable property to the studios, which really want to capture a young audience. And it also means the series has less of a future, as the people who really want a newTrek eventually die off.
Oh, and the Star Trek game was a pretty spectacular disaster around the same time, which probably also meant the younger crowd wasn't feeling the Trek.
The good news? This movie has scored well with audiences, and has generally gotten good reviews — although obviously people can disagree about that. There's no denying that Darknesshas a lot of good will out there, and it's maintaining an enviable 87 percent fresh rating on Rotten Tomatoes. (Not that it matters, but I stand by saying "it's not terrible, it has some fun parts, but it's really dumb.") So it could have longer legs in the coming weeks.
The other good news? Star Trek's 50th anniversary is in 2016, and you have to assume that Paramount (and CBS) see this as an opportunity to get extra publicity behind whatever they choose to do in that year.

So what's next?
It seems likely that something will happen with Star Trek in 2016, but it might not be another $200 million movie unless Paramount really thinks there's a big payout coming from this slot machine.
The other possibilities are: 1) a lower budget movie, designed to win over people who liked Fast & Furious 6. 2) a new TV show, which could help people reconnect with Star Trek by showing how much storytelling potential it still has.
I'd way rather see a new Star Trek TV show, given that Trek has usually been at its best on television. And with the chance to explore big questions and tell entertaining done-in-one stories, Trek could really spread its wings on the smaller screen if it had the right set of writers. A new TV show could do for Trek what Russell T. Davies and Steven Moffat have done forDoctor Who.
But we don't always get what we want. And maybe a new movie is more likely, given how much has been invested in launching a movie series. And there are pretty easy things that Paramount can do differently next time, if it wants to pimp a Trek movie to a younger, broader domestic audience.
Like, spring for a movie star who has drawing power on his or her own. None of the Enterprise crewmembers in the Abrams Trek is a star who can open a movie, and Benedict Cumberbatch is the star of a beloved TV show who's never starred in a film before. So for a third Trek movie, they might need to get an actor whom audiences would go see if he or she starred in some random heist movie.
But also, with the 50th anniversary of Trek, it's probably a good time to be reintroducing the notion that Star Trek's brand is "exploration." The latest movie even set that up with the stuff about going on a "five-year mission" at last. This is a series that, at its core, is about exploring new places and discovering new stuff. I really believe that can be made exciting to mainstream audiences, even with the Space Age being arguably over.
So let's hope Trek's 50th year brings a celebration of what's best in Star Trek's legacy, along with something new that builds on those five decades of boldly going.